BNB Chain has officially announced the launch of its second $4.4 million permanent liquidity support initiative, marking a major expansion from the first round that focused exclusively on meme tokens. This new phase is designed to empower all high-potential native projects on BNB Smart Chain (BSC), reinforcing the ecosystem’s long-term sustainability and decentralization.
With this strategic move, BNB Chain aims to strengthen its decentralized finance (DeFi) landscape by providing ongoing liquidity incentives to innovative, community-driven projects. The program reflects a broader vision: transitioning from short-term hype-driven growth to a more resilient, performance-based ecosystem where project fundamentals and user engagement determine success.
👉 Discover how emerging blockchain projects can secure lasting liquidity support
Program Overview and Timeline
The second round of the Permanent Liquidity Program will run from March 13, 2025, to March 20, 2025, featuring both daily and weekly competitions. These contests are structured to identify and reward tokens demonstrating strong market performance, organic growth, and active community participation.
Each day during the event week, two winning projects will be selected:
- One from the Breakout Zone (projects with market cap under $20 million)
- One from the Established Zone (projects with market cap of $20 million or higher)
This dual-tier structure ensures fair competition across different stages of project maturity, giving emerging tokens a chance to shine alongside more mature ones.
Winners will be determined based on a weighted score combining three key metrics:
- Trading volume
- Market capitalization
- 24-hour price appreciation
These criteria are designed to reflect real market demand and investor confidence while minimizing manipulation risks.
Weekly Challenge: Sustained Performance Matters
In addition to daily rankings, a weekly competition will evaluate cumulative performance over the full seven days. Any eligible token can qualify for the weekly prize pool regardless of daily wins, encouraging consistent activity rather than one-off spikes.
The weekly assessment emphasizes:
- Total trading volume over seven days
- Market cap stability or growth
- Price momentum
This longer-term focus aligns with BNB Chain’s goal of nurturing sustainable projects rather than fleeting trends. It also incentivizes teams to build genuine utility and foster lasting user engagement.
Eligibility Criteria: Ensuring Fairness and Quality
To maintain the integrity of the competition, strict eligibility rules apply:
Core Requirements:
- Token must be natively deployed on BNB Smart Chain (BSC)
- Must have launched on or before January 1, 2024
- Minimum $50,000 market cap
- Minimum $10,000 in 24-hour trading volume
Excluded Categories:
The following types of assets are not eligible:
- Binance-pegged tokens (e.g., BTCB, ETH)
- Native gas tokens (e.g., BNB)
- Stablecoins (e.g., BUSD, USDT)
- Cross-chain wrapped tokens
- Liquidity restaking tokens (LRTs)
- Winners from the first-round Meme Liquidity Competition
These exclusions ensure that the program supports truly innovative and independent projects within the BSC ecosystem, avoiding dominance by centralized or derivative assets.
Winning Conditions: Beyond Market Metrics
Winning isn't just about numbers—it's about healthy tokenomics and real community adoption.
To claim rewards, projects must meet these mandatory conditions:
- Minimum market cap of $1 million
- Daily winners: At least 2,000 active holders per day
- Weekly winners: At least 5,000 active holders over the week
- Top 10 external owner wallets (EOAs) must hold less than 10% of total supply
- Project must be either verified on BscScan or have undergone a recognized security audit
These requirements promote decentralization, reduce whale influence, and enhance trust among retail investors. They also encourage transparency and smart contract safety—critical factors in today’s security-conscious crypto environment.
👉 Learn how blockchain projects can meet decentralization and security standards
Why This Program Matters for BNB Chain
This $4.4 million liquidity injection isn’t just financial support—it’s a strategic catalyst for ecosystem maturity.
By expanding beyond meme coins to include all native BSC projects, BNB Chain is signaling a shift toward fundamental value creation. The program encourages developers to focus on:
- Building real-world use cases
- Growing authentic communities
- Improving token distribution fairness
- Enhancing on-chain activity
Such initiatives help attract institutional interest and position BNB Chain as a serious contender in the global smart contract platform race—competing not just on speed and cost, but on quality and sustainability.
Moreover, permanent liquidity support reduces volatility for winning tokens, making them more attractive to traders and long-term investors alike. This creates a positive feedback loop: better liquidity → higher trading interest → increased visibility → more development activity.
Frequently Asked Questions (FAQ)
Q: What is the goal of BNB Chain’s second liquidity program?
A: The program aims to provide long-term liquidity support to high-performing native projects on BSC, fostering sustainable growth and strengthening the overall ecosystem beyond meme-driven trends.
Q: Can stablecoins or wrapped assets join the competition?
A: No. Stablecoins, Binance-pegged tokens, cross-chain wrapped assets, and gas tokens are excluded to ensure the program benefits innovative, independent projects.
Q: How are winners selected in the daily contest?
A: Winners are chosen daily from two categories—Breakout Zone (<$20M market cap) and Established Zone (≥$20M market cap)—based on a composite score of trading volume, market cap, and 24-hour price change.
Q: Is there a requirement for smart contract verification?
A: Yes. Projects must either be verified on BscScan or have completed a recognized security audit to qualify.
Q: What defines an “active holder”?
A: While not explicitly defined by BNB Chain, active holders are generally considered unique external owner accounts (EOAs) with non-trivial balances and transaction history.
Q: Are previous winners eligible?
A: Winners from the first-round Meme Liquidity Competition are not allowed to participate in this round to promote broader ecosystem inclusion.
Looking Ahead: A Model for Sustainable Growth
As blockchain ecosystems evolve, one-time airdrops and short-lived incentives are no longer enough. BNB Chain’s permanent liquidity model sets a new standard—rewarding ongoing performance with lasting support.
For developers and project teams, this is a powerful incentive to prioritize long-term health over quick pumps. For users and investors, it means greater confidence in the quality and resilience of supported tokens.
With over $8.8 million committed across two rounds—including $4.4 million dedicated in this phase—BNB Chain is making a bold statement about its commitment to decentralization, innovation, and community-driven growth.
👉 See how next-gen blockchain projects gain traction through performance-based incentives