On June 10, 2023, Manchester City Football Club etched a legendary chapter in football history with a triumphant victory over Inter Milan at the Atatürk Olympic Stadium in Istanbul, Türkiye. To commemorate this milestone, OKX, a leading Web3 technology platform, has launched an exclusive digital collectible celebrating the club’s 2022/23 season achievements.
A Free Digital Keepsake for Fans Worldwide
Marking the historic win, OKX has unveiled a limited-time digital collectible titled The Best Team in the Land & All of Europe 22/23. This commemorative piece is free to claim for 72 hours starting June 12 at 12:00pm (BST). Designed as a tribute to Manchester City’s victorious squad, the collectible features the club’s official logo and iconic imagery of key players from the championship-winning season.
Built on the energy-efficient OKT Chain, the digital collectible is an open-edition release—meaning there is no cap on the number of copies available. However, it’s important to note that each collectible is valued at $0 USD and cannot be resold on secondary marketplaces. This ensures accessibility for all fans while preserving the collectible’s role as a digital memento rather than a financial asset.
👉 Claim your exclusive Manchester City digital collectible now and be part of football history.
Web3 Innovation Meets Football Passion
The launch of this digital collectible underscores the growing synergy between sports and blockchain technology. As part of its multi-year partnership with Manchester City FC, OKX has been pioneering immersive Web3 experiences that deepen fan engagement beyond the pitch.
One standout initiative is the OKX Collective, a metaverse-based platform where fans interact with virtual environments featuring Manchester City stars and OKX ambassadors. Through gamified challenges rooted in crypto and NFT mechanics, participants can unlock real-world rewards—such as match tickets and meet-and-greet opportunities.
Notable experiences include:
- A metaverse masterclass hosted by midfielder İlkay Gündoğan
- A virtual DJ set by winger Jack Grealish
- The “Train Like Dias” fitness challenge led by defender Rúben Dias
These interactive events blend entertainment with education, introducing mainstream audiences to Web3 concepts in a fun and accessible way.
Strengthening the Fan-Club Connection Through Technology
Football clubs are increasingly leveraging digital innovation to maintain year-round engagement with their global fanbases. Manchester City’s collaboration with OKX goes beyond traditional sponsorship—it creates shared experiences that resonate emotionally and technologically.
Before the Istanbul final, players took the field wearing the OKX Training Kit, reinforcing the visibility of the partnership during high-profile matches. This integration not only amplifies brand presence but also signals a shift toward tech-forward sponsorships in elite sports.
For fans, owning a piece of history—like this digital collectible—fosters a deeper sense of belonging. It transforms passive viewership into active participation, allowing supporters to celebrate victories in new, meaningful ways.
👉 Explore how blockchain is reshaping sports fandom—start your journey here.
Manchester City FC: A Legacy of Excellence
Founded in 1880 as St Mark’s (West Gorton), the club adopted the name Manchester City FC in 1894. Since then, it has evolved into one of England’s most decorated football institutions. The 2022/23 season marked a pinnacle in the club’s storied history, culminating in a UEFA Champions League victory—completing a prestigious treble alongside the Premier League and FA Cup titles.
Manchester City’s trophy cabinet now includes:
- 1 UEFA Champions League title
- 9 League Championship titles
- 7 FA Cups
- 8 League Cups
- 1 European Cup Winners’ Cup
This legacy of success continues to inspire millions of fans worldwide—and now, through digital collectibles, supporters can own a permanent token of these historic moments.
Frequently Asked Questions (FAQ)
What is the Manchester City digital collectible?
It’s a free digital memento issued by OKX to commemorate Manchester City FC’s 2022/23 UEFA Champions League victory. It features official club branding and player imagery from the winning squad.
How do I claim the collectible?
Visit the OKX platform during the 72-hour claim window starting June 12 at 12:00pm (BST). No purchase is required—just connect your wallet and mint your copy.
Can I sell or trade this digital collectible?
No. The collectible is valued at $0 USD and is non-transferable. It cannot be listed or traded on any secondary marketplace.
What blockchain is used for this collectible?
The digital collectible is minted on the OKT Chain, known for its speed, low fees, and sustainability.
Is this part of a larger Web3 strategy by Manchester City?
Yes. The club’s partnership with OKX includes metaverse activations, fan challenges, and educational content aimed at introducing football fans to blockchain technology.
Why offer a free, non-tradable collectible?
The goal is inclusivity. By removing financial barriers, OKX ensures every fan—regardless of location or economic status—can participate in celebrating this historic achievement.
👉 Discover more Web3 sports experiences and join the next evolution of fandom.
The Future of Sports Collectibles
As fan engagement evolves in the digital age, so too do the ways we preserve and share memorable moments. Digital collectibles like this one represent a shift from physical memorabilia to dynamic, interactive assets that live on-chain.
They offer clubs new storytelling tools and give fans verifiable ownership of shared cultural milestones. While this particular collectible isn’t designed for resale, future iterations may explore utility-based models—such as unlocking exclusive content, voting rights in fan polls, or entry to virtual events.
The fusion of sports, community, and blockchain technology is still in its early stages—but initiatives like OKX’s Manchester City campaign are paving the way for deeper, more personalized fan experiences.
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