In the rapidly evolving world of digital finance, few industries are as dynamic and forward-thinking as cryptocurrency. As more individuals and institutions embrace blockchain technology, companies at the forefront of this transformation are shaping the future of global finance. One such leader is OKX, a top-tier crypto exchange and innovator in decentralized solutions. With a mission to empower individual freedom through crypto, OKX is now seeking a dedicated Growth Manager, France to drive strategic marketing and user expansion across one of Europe’s most influential markets.
This role offers a unique opportunity to shape how French-speaking audiences engage with crypto — from first-time users to seasoned traders — while ensuring alignment with regulatory standards and long-term business goals.
👉 Discover how you can lead crypto growth in France with a global innovator.
Who Is OKX?
OKX is more than just a cryptocurrency exchange — it's a comprehensive ecosystem designed to bring the benefits of blockchain to everyone. From retail traders to major financial institutions, OKX provides secure, transparent, and efficient access to digital assets through its powerful trading platform, non-custodial OKX Wallet, and blockchain infrastructure tools like OKLink.
Built on a foundation of trust, OKX maintains full transparency with its Proof of Reserves, ensuring users and partners that their assets are backed and secure. With operations spanning multiple continents, OKX fosters a global culture rooted in three core values:
- We Before Me – Collaboration over ego.
- Do the Right Thing – Integrity in every decision.
- Get Things Done – Execution with speed and precision.
These principles guide everything OKX does — from product development to team dynamics — creating an inclusive, high-performance environment where innovation thrives.
Key Responsibilities of the Growth Manager, France
As the Growth Manager for France, you’ll play a pivotal role in expanding OKX’s presence in a key European market. You’ll be responsible for designing and executing data-driven strategies that attract, engage, and retain users across multiple touchpoints.
Develop Market-Aligned Growth Strategies
You’ll craft and implement a localized marketing and growth strategy that aligns with both global objectives and regional nuances. This includes identifying key customer segments within the French market — from crypto newcomers to institutional investors — and tailoring campaigns that speak directly to their needs and behaviors.
Lead Multi-Channel Marketing Campaigns
Success in this role requires mastery across digital and traditional channels. Your responsibilities will include managing:
- Digital marketing (paid ads, email campaigns, retargeting)
- SEO/SEM initiatives to boost organic visibility
- Content creation in French for blogs, social media, and educational resources
- Public relations and media outreach
- Social media strategy across platforms popular in France
- Offline activations, including events, partnerships, and community engagement
All efforts must work together cohesively to build brand awareness and drive conversions.
Drive User Lifecycle Management
User growth isn’t just about acquisition — it’s about building lasting relationships. You’ll own the full user journey:
- Acquisition: Attract new users through targeted campaigns.
- Engagement: Keep users active with personalized communication.
- Retention: Implement strategies to reduce churn.
- Reactivation: Bring lapsed users back into the ecosystem.
By analyzing user behavior and feedback, you’ll continuously refine these strategies to maximize lifetime value.
Ensure Regulatory Compliance in Marketing
France has a progressive yet structured approach to crypto regulation. As Growth Manager, you’ll need to ensure all marketing activities comply with local laws, including financial advertising standards and consumer protection guidelines. You’ll also stay ahead of policy changes to identify opportunities — such as regulated product launches or government collaborations.
Measure and Optimize Performance
Data is central to growth. You’ll define KPIs — such as cost per acquisition (CPA), conversion rates, and customer lifetime value (CLV) — and use analytics tools to track performance in real time. When results fall short, you’ll diagnose issues and pivot quickly. When campaigns succeed, you’ll scale them efficiently.
👉 Join a team where data meets creativity in the fast-paced world of crypto marketing.
What We’re Looking For
To thrive in this role, you need a rare blend of technical understanding, marketing expertise, and cultural insight. Here’s what we value most:
Core Qualifications
- Proven experience in marketing or growth roles within the crypto industry
- Fluent in both English and French (written and spoken)
- Strong interpersonal skills with the ability to collaborate across teams
- Entrepreneurial mindset — self-motivated, proactive, and comfortable with ambiguity
- Genuine passion for cryptocurrency, blockchain technology, and digital assets
- Excellent organizational skills with experience in project management or agile workflows
Preferred Qualifications
While not required, candidates with the following will stand out:
- Prior experience at a crypto exchange or fintech platform
- Familiarity with engaging local regulators, public agencies, or government stakeholders
- International work experience or cross-cultural communication skills
These attributes will help you navigate complex market dynamics and represent OKX effectively in official and public forums.
Why Join OKX?
Working at OKX means being part of a movement that’s redefining finance. But beyond purpose, we offer tangible benefits that support your personal and professional growth.
Competitive Compensation
We offer a total rewards package designed to reflect your impact — including base salary, performance bonuses, and potential token incentives.
Learning & Development
We invest in our people. Employees have access to L&D programs and education subsidies to pursue certifications, courses, or degrees relevant to their careers.
Culture & Community
From team-building retreats to global summits, we believe strong connections fuel innovation. Regular company events foster collaboration and celebrate achievements across regions.
And there’s more — because we believe in evolving our benefits based on employee feedback.
Frequently Asked Questions
Q: Is prior experience in crypto exchanges mandatory?
A: While direct experience at a crypto exchange is highly beneficial, we also consider candidates from adjacent fintech or digital asset sectors who demonstrate deep market understanding and a strong growth track record.
Q: Will I be required to work from a specific location?
A: This role is based in France, and candidates should be located within the country. Hybrid or remote arrangements may be available depending on team structure and local policies.
Q: How does OKX ensure compliance in regulated markets like France?
A: OKX maintains strict adherence to local regulations through dedicated legal and compliance teams. The Growth Manager will work closely with these experts to ensure all marketing materials meet regulatory standards.
Q: What tools will I use for analytics and campaign management?
A: You’ll have access to industry-leading platforms for CRM, marketing automation, SEO analysis, ad tracking, and user behavior insights — enabling data-driven decisions at every stage.
Q: Can non-French nationals apply?
A: Yes, as long as you’re legally authorized to work in France and fluent in French, applications are welcome from qualified professionals worldwide.
👉 See how your skills can shape the future of crypto adoption in Europe.
Final Thoughts
The role of Growth Manager, France is not just about marketing — it’s about leadership, innovation, and advocacy in one of the most exciting spaces in modern finance. If you’re passionate about crypto, fluent in French culture and language, and driven to make an impact, this could be your next career-defining move.
OKX is building the future of finance — one user, one market, one breakthrough at a time. Be part of it.